Privacy Policy

Welcome to Sidekick, accessible via sidekick.decart.ai, a platform developed by Decart.ai, Inc. ("Decart.ai", "we", "our" or "us"), where you can interact with fictional AI characters through text and/or video. This Privacy Policy ("Policy") explains how we collect, use, and share your Personal Data when you access Sidekick via our website or mobile app (collectively, the "Platform").

Please read this Policy carefully so you understand your rights and our data practices. By using Sidekick, you consent to the practices described here.

1. When This Policy Applies

This Policy applies when you:

• Browse or use sidekick.decart.ai
• Create an account or log into the Platform
• Interact with AI characters via chat or video
• Provide prompts, images, or recordings to generate Output (as defined in our Terms of Use)
• Subscribe to updates or newsletters
• Contact our support or engage with us on social media

2. What Personal Data We Collect and Why

We collect and process:

• Account Information (e.g. email, username, login credentials)
• Interaction Data (e.g. prompts, chats, character choices, video/audio usage)
• Device & Usage Data (e.g. IP address, browser type, screen size)
• Support & Feedback (e.g. emails, messages, surveys)
• Social Media Info (if you interact with us there)

We use this data to:

• Provide and personalize your Sidekick experience
• Generate responses from AI characters
• Improve Platform performance and security
• Support and respond to inquiries
• Comply with legal obligations

3. AI Conversations & Content

When you speak or type to a Sidekick character, you generate Input that is processed by our AI systems to generate Output (responses). We use your conversations to:

• Deliver character responses
• Improve character quality and AI understanding
• Enhance user safety and moderation
• Train models and analytics (where applicable and anonymized)

We may review anonymized or aggregated conversations to improve our systems. Please avoid sharing sensitive personal data during interactions.

4. Data Retention & Protection

• We retain your data only as long as needed for the purposes outlined or required by law.
• We apply industry-standard security measures to protect your data, but cannot guarantee full immunity from breaches.
• You can request deletion of your account and data at any time by emailing contact@decart.ai.

5. Sharing Your Data

We may share your data:

• With service providers (e.g. hosting, analytics, support tools)
• Within Decart.ai's group companies
• With regulators or law enforcement if required
• During mergers, acquisitions, or business transfers
• With your consent (e.g. opt-ins for marketing)

We do not sell your personal data to third parties.

6. International Transfers

If you're in the EU/EEA, your data may be transferred internationally. When we do, we rely on:

• Standard Contractual Clauses
• Adequacy Decisions
• Other lawful mechanisms

7. Your Rights

Depending on your jurisdiction, you may have rights to:

• Access your Personal Data
• Request correction or deletion
• Object to processing
• Withdraw consent
• Receive your data in a portable format
• File a complaint with a supervisory authority

To exercise your rights, email contact@decart.ai. We may verify your identity before fulfilling your request.

8. Marketing & Communication

You may opt-out of marketing emails at any time by:

• Clicking the "unsubscribe" link in an email
• Sending an email with the subject "BLOCK" to contact@decart.ai

We'll still send necessary transactional emails (e.g., password resets).

9. Use by Children

Sidekick is not intended for users under the age of 13. If you're under 18, use is only permitted with a parent or guardian's approval. If we discover we've collected data from a child without permission, we will delete it.

10. Third-Party Services

Sidekick may integrate with or link to third-party services (e.g. social platforms, embedded tools). We are not responsible for their privacy practices. Please review their policies before use.

11. Analytics Tools

We use tools like:

• Google Analytics – To track usage trends. See Google's Policy for more info.
• PostHog – To understand user behavior and improve experience. See PostHog's Policy.

These tools may collect IP address, device info, and usage data. You may opt-out via browser extensions or the tools' respective settings.

12. California Privacy Rights

If you're a California resident:

• You may request information about how your Personal Data is used or shared
• You may request deletion of publicly posted content (if under 18)
• We do not honor Do Not Track signals at this time

Email privacy@decart.ai for requests.

13. Updates to This Policy

We may update this Policy from time to time. Major changes will be posted on the Platform. Continued use after updates means you accept the changes.

14. Contact Us

Have questions or requests? Contact us: